Feminine care
Company holds strong, selective market positions in Europe, Latin America, Australia and New Zealand and is focusing on growth in the fast-growing markets in Eastern Europe and the Middle East.
Pads and panty liners are developed for the companys own regional and local brands, which are supported by a global brand platform. Based on in-depth consumer and customer insight, company prioritises investments in new product concepts and marketing and endeavors to strengthen its competitiveness through continuous efficiency enhancement and cost-efficient production in such areas as Eastern Europe.